The Preluxe app · The private edit

Luxury,
found for you.

Look around first

Tell Lama what you want. She finds it, checks it is authentic and brings it to you. In between, shop the looks she chose for you, try them on in Mirror, or rent a bag for the occasion.

Look around first

Memberships from $200 a month · Lama replies within a day

  • Checked by Lama before it ships
  • Lama, your own stylist
  • Nothing charged until you agree
Inside the app

Your private fitting room

An edit chosen for you. Tap a look and every piece in it is named.

An edit chosen for you. Tap a look and every piece in it is named.

The edit

Photographed by Preluxe
  • A woman in a printed silk halter top with a black Hermès Birkin, at dusk
    01After dark, in black
  • A Chanel flap bag embroidered in sequins with a vintage film poster, on a gold and leather chain
    02Sequins, after dark
  • A black Hermès Birkin with gold hardware and a printed silk twilly on the handle
    03Black Birkin, silk twilly
  • A belted beige trench playsuit with black buckled boots and a tiger-print Fendi Baguette
    04Trench, boots and a Baguette

Every member gets her own edit, styled for her and shown on her.

Membership is by request.

Lama reviews every request herself and replies within a day. Nothing is charged until you agree.